The Colorado Symphony Orchestra has a new program: “Classically Cannabis: The High Note Series.”
July 3, 2014 | After watching their audiences shrink in recent years (and donations along with them) the Colorado Symphony Orchestra (CSO) decided to capitalize on the state’s burgeoning industry that’s been raking in cash by the bundles in the last six months: recreational marijuana.
“Here was a newly legalized industry that’s growing very rapidly that came to us and said, ‘We’d like to support you,’” CSO’s CEO, Jeremy Kern told the NonProfit Times in a recent article. He added that the orchestra isn’t ashamed to partner publicly with the pot industry.
“We’re not endorsing marijuana use, we’re accepting support from the cannabis industry, which is absolutely legit, the same as alcohol,” he said. “[T]wo states legalized recreational marijuana, and I don’t think any performing arts organization can turn away any legitimate supporters.”
Vendors from across the cannabis industry teamed up to help support the orchestra by sponsoring their new endeavor: “Classically Cannabis: The High Note Series.”