Obama’s Weatherproof Ad – Coming Down Soon?

Obama AdAlthough I was tired after a long redeye, I always love the drive into New York as the Manhattan skyline comes into view, and this time there was something new that completely woke me up — a giant billboard with Barack Obama modeling a jacket while standing on the Great Wall of China. It’s really a great shot. Of course I googled it as soon as I reached home, learning that I’m not the only one who worked out that the clothing company was assuming a sitting president wouldn’t sue for violation of his rights of privacy and publicity. Apparently the White House has asked for the billboards (there are more) to come down. From NY1:

The controversy surrounding a larger-than-life photo of President Barack Obama is stretching from Times Square to the White House.

Aides to the president are asking the company Weatherproof to remove its billboard in Times Square, which features a photo of the president in front of the Great Wall of China. The advertisement features the tagline “a leader in style.”

The White House says the billboard implies the Obama approved the product — adding there is a long-standing policy against using the president’s name and likeness for commercial purposes.

Weatherproof purchased the rights to the photo from the Associated Press.

The clothing company’s president says he did not think it was necessary to seek approval from the White House, since he says Obama does not directly endorse the product …

[continues at NY1]

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  • girlmachine

    It seems as though this would work in Weatherproof's benefit whether the ad comes down or not. Either people will see it while it is up and go buy the coat, or they will hear about it coming down, and go buy the coat. It is a nice coat, anyways.

    I'm guessing that right about now, Obama is wishing he had weighed his job options a bit more thoroughly, when he arrived at that crossroads of deciding whether to go for a career in politics, or becoming a male fashion model.

    • http://twitter.com/Dumbsaint Dumbsaint

      You're right, it was pretty clever of them really.

      The real shocking thing about this billboard is it contains a genuine endorsement for once, or at least more of one than usual. The guy's chosen to wear the coat which is more than can be said for the previous thousand fashion modellers.

      Unfortunately that seems to indirectly include an endorsement for sweatshop manufacturing too:
      http://www.fibre2fashion.com/news/apparel-news/

      • http://profiles.yahoo.com/u/PDDVWRQVUPMKRGHURIEQVNYWHQ Sean

        buying or selling just about anything in the us endorses sweatshop manufacturing,
        if it were ever stopped the standard of living in the west would crash hard

  • http://profiles.yahoo.com/u/PDDVWRQVUPMKRGHURIEQVNYWHQ Sean

    buying or selling just about anything in the us endorses sweatshop manufacturing,
    if it were ever stopped the standard of living in the west would crash hard