Daniela Perdomo writes on Alternet:
Jesse Ventura has worn many hats over his lifetime. In addition to being a body-slamming professional wrestler and one-term governor of Minnesota, he was a Navy SEAL in Vietnam and a bodyguard for the Rolling Stones. In his latest career move, he is a conspiracy theory investigator.
His television show, Conspiracy Theory With Jesse Ventura, premiered on TruTV in early December delivering the 17-year-old channel’s largest-ever premiere audience — 1.6 million people — and maintaining it during subsequent episodes. It held onto high Nielsen ratings despite being panned by critics because the masses love it. TruTV’s slogan is “Not Reality. Actuality.” This is a baffling mantra, but it’s the perfect place for a show like Ventura’s.
“We developed it for our audience,” one that is “usually fascinated with inside worlds they don’t normally have access to,” said Darren Campo, senior vice president of programming at the channel. But the show is very much about Ventura’s “voice,” he adds.
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