Here’s a fairly insane marketing effort by Universal Pictures for their upcoming Scott Pilgrim vs. the World. Created in a 8-bit video game style, this “I-trailer” has commentaries, videos, making of footage and other stuff that usually is included in the DVD extras or commentary.
Perhaps interactive trailers will become as commonplace as 3D has become for big budget films … coming off the buzz this film had a Comic Con, they certainly have kicked it up a notch.
Latest posts by ralph (see all)
- Fats Domino Has A Really Awesome Couch - Nov 8, 2012
- You Are Still Being Lied To: Howard Zinn’s “Columbus and Western Civilization” - Oct 8, 2012
- If ‘2001: A Space Odyssey’ Was Marketed Today (Video) - Jul 27, 2012