Tag Archives | Book Publishing

We Sold You The Secret – Now Buy The Power

Rhonda Byrne's The Secret, originally released as a film, became a book publishing phenomenon in 2006, with 19 million copies printed in 46 languages, not to mention disinformation's own Beyond The Secret, in which Alexandra Bruce dissected the teachings of Byrne and her fellow "life coaches" that comprised the so-called "Secret." For reasons unknown (to us and the rest of the general public, anyway), Rhonda won't be promoting the sequel, The Power. Could it be that she really can't think of a way to tell interviewers what's different in this book from the fluff in the previous one? Her publishers have resorted to advertising on TV with the promo below -- it goes on sale at midnight tonight...
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America’s Ruling Class – And the Perils of Revolution

This 12,000-word essay by Angelo Codevilla, “The Ruling Class–And the Perils of Revolution,” published in the conservative magazine American Spectator, has been so popular that Al Regnery is getting back into publishing to turn it into a full-length book (Regnery founded but no longer runs his eponymous and very successful right wing political imprint).

As over-leveraged investment houses began to fail in September 2008, the leaders of the Republican and Democratic parties, of major corporations, and opinion leaders stretching from the National Review magazine (and the Wall Street Journal) on the right to the Nation magazine on the left, agreed that spending some $700 billion to buy the investors’ “toxic assets” was the only alternative to the U.S. economy’s “systemic collapse.” In this, President George W. Bush and his would-be Republican successor John McCain agreed with the Democratic candidate, Barack Obama. Many, if not most, people around them also agreed upon the eventual commitment of some 10 trillion nonexistent dollars in ways unprecedented in America.

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Mom Claims Her Son Is In ‘Extensive Therapy’ After Viewing Manga in the Library

Manga MomBrian Hughes writes in the Northwest Florida Daily News:

A Japanese serial graphic novel genre popular with young teens has raised the ire of a Crestview mother whose teenage son got hold of an adult version of the genre from the Crestview Public Library. “Manga” depicts highly stylized adventure and, occasionally, violence in fantasy settings.

Margaret Barbaree, founder of a citizens’ group called Protect Our Children, presented examples from a manga book to the Crestview City Council last week that she described as “graphic” and “shocking,” taken from material she said is “available to children” at the Crestview Public Library.

“My son lost his mind when he found this,” Barbaree said of the manga book from which her examples were taken. She said her son had removed the book unsupervised from the library’s general stacks last summer and put it in his backpack. She has kept it ever since.

“Now he’s in a home for extensive therapy,” she said.

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Pasta Recipe Containing ‘Salt And Freshly Ground Black People’

Pasta BibleAs book publishers, the gang at disinformation® understand typos happen to everyone, but this one wins a prize for Penguin Australia: their Pasta Bible contains a recipe calling for “salt and freshly ground black people.”  What clinches the prize for Penguin is it’s executive’s statement that “why anyone would be offended, we don’t know” (via the Sydney Morning Herald):

Penguin Group Australia turns over $120 million a year from printing words but a one-word misprint has cost it dearly.

The publishing company was forced to pulp and reprint 7000 copies of Pasta Bible last week after a recipe called for ”salt and freshly ground black people” – instead of pepper – to be added to the spelt tagliatelle with sardines and prosciutto.

The exercise will cost Penguin $20,000, the head of publishing, Bob Sessions, said. At $3300 a letter, it’s a pricey typo.

Stock will not be recalled from bookshops because it would be ”extremely hard” to do so, Mr Sessions said.

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Sarah Palin Spent $63,000 In Donations On Copies Of Her Book

Here’s one way to get your book on the bestseller list — money laundering:

Sarah Palin has been using her political action committee to buy up thousands of copies of her book, “Going Rogue.”

The former Alaska governor and 2008 Republican vice presidential candidate had her political organization spend more than $63,000 on what her reports describe as “books for fundraising donor fulfillment.” The payments went to Harper Collins, her publisher.

On the web site of her PAC, Palin posted a special letter to supporters upon the release of her book. “My book, ‘Going Rogue,’ is dedicated to you — to Patriots — who fight for freedom!” she wrote in the note, which concludes with the opportunity to donate.

going_rogue_bus

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“Living Book Cover” Updates Dynamically

When photographed by your web cam, a book's image appears to update in a real-time, as rotating its cover toggles between the company's feeds on Flickr, Twitter, Vimeo, and their blog. (Tilting and left-right motions provide scrolling.) The trick is performed using embedded Flash content. and it's an example of both "fluid interfaces" and augmented reality. (This article provides video of the cover in action, along with other examples of augmented reality...)

Augmented Reality. from Moving Brands on Vimeo.

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Will Novels Be Read By A Minority ‘Cult’ in 25 Years?

Alison Flood writes in the Guardian:

Philip Roth’s late run of productivity has long been a source of wonder in the literary world, with his latest novel coming out this week less than a year after the last, and another already complete. But the 76-year-old’s own energy is not, according to him at any rate, any reflection of vibrant life in fiction itself. Roth has long been pessimistic about the survival of the novel in a gaudy, short-attention-span culture, but his latest prophesy is one of his bleakest yet, predicting that the form will dwindle to a “cultic” minority enthusiasm within 25 years.

The author believes that the concentration and focus required to read a novel is becoming less and less prevalent, as potential readers turn instead to computers or to television. “I was being optimistic about 25 years really. I think it’s going to be cultic. I think always people will be reading them but it will be a small group of people.

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So, There Are 237 Reasons Why Women Have Sex…

Tanya Gold writes in the Guardian:

Do you want to know why women have sex with men with tiny little feet? I am stroking a book called Why Women Have Sex. It is by Cindy Meston, a clinical psychologist, and David Buss, an evolutionary psychologist. It is a very thick, bulging book. I’ve never really wondered Why Women Have Sex. But after years of not asking the question, the answer is splayed before me.

Meston and Buss have interviewed 1,006 women from all over the world about their sexual motivation, and in doing so they have identified 237 different reasons why women have sex. Not 235. Not 236. But 237. And what are they? From the reams of confessions, it emerges that women have sex for physical, emotional and material reasons; to boost their self-esteem, to keep their lovers, or because they are raped or coerced. Love? That’s just a song.

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