In an attempt to reduce the amount of ‘free publicity’ given to social networks, such as Facebook and Twitter, the French have banned any mention of specific sites in their TV and radio broadcasts. One of the reasons for this ban is to allow a fair platform for smaller networking companies in the future. BBC News reports:
French TV and radio presenters have been banned from mentioning social networking sites such as Facebook and Twitter on air.
The country’s broadcasting watchdog has ruled that doing so would break guidelines on advertising.
Stations can still talk about services without naming them, it said.
The French government is seen by many internet watchers as overly keen to regulate in relation to new media and the web.
In a ruling, published online, the Conseil Superieur de l’Audiovisuel (CSA), said: “Referring viewers or listeners to the page of the social network without mentioning it has the character of information.