Tag Archives | Generation Y

Will Generation Y Be the Greatest Threat to Consumer Capitalism Yet?

Douglas Haddow writes about the “coming barbarism” in Adbusters:
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On a blustery February morning in 2009 I found myself stranded in Heathrow Airport’s Terminal 5. My flight was delayed indefinitely due to the UK’s biggest snowstorm in 18 years, leaving me to wander aimlessly against a backdrop of scrolling cancellations and panicky commuters. Outside the billowing airport architecture London was deadlocked, its citizens sabotaged by an absentee polar jet stream.

As I wandered through the terminal I watched groups of temporary refugees from across the world form micro-communes, emptying their luggage onto the floor and building little nests out of coats and sweaters. It was a surreal image: The typically bustling and optimistic concourse was transformed into something that looked more like a deportation centre.

Having been mugged at knifepoint in a dodgy Parisian stairwell earlier that week, I was without cash or plastic. No big deal at first, but after ten hours of hunger pangs, desperation set in.

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