Tag Archives | McDonald’s

Fast Food Fight: “McDonald’s” Hacks Burger King’s Twitter Account

My guess is that Burger King’s password was “whopper” – any other guesses? From GigaOm:

Even by the standards of social media fiascos, this one’s a doozy. On Monday, Burger King’s official Twitter feed announced the chain had been sold to its rival and began posting pro-McDonald’s messages and tales of employee drug use.

The strange Twitter activity took place after hackers apparently took control of Burger King’s account and replaced its name and image with the McDonald’s logo. Here is a screenshot of what followers of @burgerking saw on Monday:

The blue checkmark beside the @burgerking name indicate that this is indeed Burger King’s official Twitter account. Other tweets included…

[continues at GigaOm]

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Police Hunting For Burger King Mascot Who Entered McDonald’s In Georgia

Will ‘inciting corporate-branding cognitive dissonance’ be a crime of the future? Georgia’s Rome News-Tribune reports:

Rome Police were called to the restaurant at 2215 Shorter Ave. at approximately 1 p.m. by a manager in reference to a suspicious person. When they arrived, the manager said that a man dressed as the mascot for Burger King entered the restaurant with bags of hamburgers and began handing them out to several customers.

He danced while inside the restaurant and stopped to take pictures with children. The report states that one child took a picture with him and ran away as he appeared to be scared. The subject then got into a white Acura. The manager saw him take off his mask and he appeared to be a middle age white male with dark hair.

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McDonald’s Opens Its First Meat-Free Restaurants

I’m frankly speechless. This seems as if it symbolizes something –  but what exactly? The true end of the American century? Russia Today reports:

The McDonald’s restaurant chain is to open its first vegetarian-only outlets in India. The move is not so much about the hamburger chain going vegan due to a revelation, rather an aspiration to win over the lucrative fast food market of India. The company’s signature product is taboo in India because cows are sacred and beef-eating is prohibited by religion.

Two vegetarian McDonald’s are due to open next year in the Indian pilgrimage centres in the city of Amritsar, home to the Golden Temple, and the town of Katra. “A vegetarian store makes absolute sense in the places which are famous as pilgrimage sites,” Rajesh Kumar Maini, a spokesman for McDonald’s India told AFP.

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McDonald’s Continues Serving Food After Customer Dies At The Counter

McDonald’s’ indifference to the death of its customers is kind of what you would expect. Via the Huffington Post:

A McDonald’s restaurant in Sibenik, Croatia, is drawing international attention today after workers there reportedly continued to make and sell food after a female customer collapsed and died at the counter. Croatian newspaper 24sata reports that, despite the death of the McDonald’s customer, “employees continued to work as if nothing had happened.”

An ambulance, called by the woman’s husband, responded quickly, though emergency personnel could not revive her. While relatives mourned, adds 24sata, the woman’s body was covered with a sheet until the coroner reportedly arrived an hour and a half later. All the while, the fast food eatery apparently stayed open for business.

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Mummies Made Out Of McDonald’s Food

Via Kickstarter, a West Texan artist named Ben is raising funds to construct more of his specialty: an army of life-size mummies made from McDonald’s burgers. He draws a murky connection between the obsession with immortality shared by ancient Egyptians and our society, and the fact that McDonald’s meat never decays. Personally I like the McDonald’s mummies because they seem to represent the dark corners of Americana culture sprung to life in monstrous form, ready to wreak vengeance:

mummy

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The Women Who Named The ‘Big Mac’ Received A Plaque

Big MacHere’s the inside story behind the woman who came up with the name “Big Mac” for McDonald’s. Despite coining what could be the greatest marketing name in history, she never received any money for it. As Alan P. Henry wrote in the Glenview Lantern:

The next time you prepare to chomp into a Big Mac, take a moment first to thank Esther Glickstein Rose of Glenview. She’s the one who named it, and without her dogged persistence, the iconic sandwich may never have become a McDonald’s product.

The story begins 45 years ago on a snowy winter day in downtown Chicago in 1967. With ten dollars to her name, the 17-year-old Von Steuben High School graduate saw an ad for a secretary at McDonald’s corporate headquarters. Poorly dressed and soaking wet from the commute into the LaSalle Street office, she was spotted in a hallway by a company official, who promptly hired her.

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McDonald’s Discontinues Use Of ‘Pink Slime’ In Burgers

slimeburgerNo more slimeburgers? Until recently, 70 percent of burgers in the United States contained “pink slime”, also known as ammoniated boneless lean beef trimmings, a cheap beef filling unfit for consumption until it is gassed with ammonia. Now McDonald’s, Taco Bell, and Burger King are dropping the magic additive following a campaign of withering criticism from celebrity chef Jamie Oliver. Via the Argus Leader:

McDonald’s and two other fast-food chains have stopped using an ammonia-treated burger ingredient that meat industry critics deride as “pink slime.” The product remains widely used as beef filling in burger meat, including in school meals.

The beef is processed by Beef Products Inc. in Iowa and in three other states. One of the company’s chief innovations is to cleanse the beef of E. coli bacteria and other dangerous microbes by treating it with ammonium hydroxide.

“Basically, we’re taking a product that would be sold at the cheapest form for dogs, and after this process we can give it to humans,” food activist Jamie Oliver said in a segment of his ABC television show, Jamie Oliver’s Food Revolution, that aired last spring.

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