Tag Archives | SEO

Google’s Search Algorithm Could Steal The Presidency

We all know that SEO is really important for any business for a website, but could it be so important that Google’s search algorithm is the deciding factor in the next US presidential election? Wired is suggesting it might just happen:

Imagine an election—a close one. You’re undecided. So you type the name of one of the candidates into your search engine of choice. (Actually, let’s not be coy here. In most of the world, one search engine dominates; in Europe and North America, it’s Google.) And Google coughs up, in fractions of a second, articles and facts about that candidate. Great! Now you are an informed voter, right? But a  study published this week says that the order of those results, the ranking of positive or negative stories on the screen, can have an enormous influence on the way you vote. And if the election is close enough, the effect could be profound enough to change the outcome.

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Having A Harder Time Finding What You’re Looking For On The Web?

The Internet is getting staggeringly “large.” (How large? See this infographic.)

Though there are plenty of very smart people working very hard to make it easy for you to keep finding the things you’re looking for, as well as finding solutions to that conundrum librarians are especially acquainted with – finding the thing you didn’t know you were looking for – it is still getting increasingly difficult to find signal in the noise.

Over the past few years, I’ve noticed that it is increasingly difficult to find what you’re looking for online. Of course there are (or were? wow) services like delicious. But the issue I’m talking about is signal to noise. There’s a ton of information on the net. As Carl Sagan would say in his Kermit-the-frog voice, “billions and billions of interwubs. How can we parse it, and find what we need? What about when we don’t even know what we need?… Read the rest

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What The Bible Really Says About Sex

LotCould this “sex and the Bible” story by Lisa Miller be a taste of what the new Daily Beast-ly version of Newsweek will become? Maybe they read the leaked AOL business plan that requires all stories to be SEO-optimized, meaning lots of “content” featuring sex, God and scandal…

The poem describes two young lovers aching with desire. The obsession is mutual, carnal, complete. The man lingers over his lover’s eyes and hair, on her teeth, lips, temples, neck, and breasts, until he arrives at “the mount of myrrh.” He rhapsodizes. “All of you is beautiful, my love,” he says. “There is no flaw in you.”

The girl returns his lust with lust. “My lover thrust his hand through the hole,” she says, “and my insides groaned because of him.”

This ode to sexual consummation can be found in—of all places—the Bible. It is the Song of Solomon, a poem whose origins likely reach back to the pagan love songs of Egypt more than 1,200 years before the birth of Jesus.

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