Diabeetus for the win!
Neetzan Zimmerman for the Gawker
Mountain Dew — excuse me, Mtn Dew — reached out to Internet users for assistance in giving its new green-apple-infused beverage a name by launching a viral contest called “Dub the Dew.”
Enter: 4chan.
Happy to help, members of the infamous imageboard descended on the website to contribute suggestions such as “Fapple,” “Gushing Granny,” and, of course, “Hitler did nothing wrong.”
The corporate Powers-That-Be ultimately pulled the plug on the social experiment, but not before the site was hacked to include a fake attribution to 9gag (4chan’s mortal enemy), a Rickroll, and a marquee that read “Mtn Dew salutes the Israeli Mossad for demolishing 3 towers on 9/11!”
Read more at Gawker
