“My theory is that young users spend so much time on social networks that they don’t have time to look at adult sites.”
Reuters claims that social media has overtaken porn as the primary reason for having an internet connection. (My advice: If you want to make a fortune, figure out a good way of combining the two.)
Bill Tancer, general manager of global research at Hitwise, an Internet tracking company, has analyzed information for over 10 million web users to conclude that one of the major shifts in Internet use in the past decade had been the fall off in interest in pornography or adult entertainment sites.
He said surfing for porn had dropped to about 10 percent of searches from 20 percent a decade ago, and the hottest Internet searches now are for social networking sites.
“As social networking traffic has increased, visits to porn sites have decreased,” said Tancer, indicated that the 18-24 year old age group particularly was searching less for porn.
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