Tag Archives | Viral Marketing

The Stories of Our Lives: How Today’s Ideas Will Become Tomorrow’s Viral Mythology

Correa-Martians_vs._Thunder_ChildCitizens of the nation: I shall not try to conceal the gravity of the situation that confronts the country, nor the concern of your government in protecting the lives and property of its people…we must continue the performance of our duties each and every one of us, so that we may confront this destructive adversary with a nation united, courageous, and consecrated to the preservation of human supremacy on this earth….

—From Mercury Theatre on Air, War of the Worlds, 1938

             On Sunday, October 30, at 8 p.m., something happened that would send people all over the country into a panic. The year was 1938, and a radio broadcast came over the airwaves that would shock its listeners into running for the hills—well, those who weren’t able to tune in from the start and here Orson Welles say that he, on behalf of the Mercury Theatre on the Air, was about to present War of the Worlds by H.G.… Read the rest

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NASA Confirms the World Will Not End in 2012

TheIHCGot to read the fine print more carefully, concerned citizens ... Nick Allen writes in the Telegraph:
Sony Pictures set up a website for an organisation called the Institute for Human Continuity which predicts a cataclysmic denouement for Earth three years from now. It suggests that "after two decades of rigorous research from the world's top astronomers, mathematicians, geologists, physicists, engineers, futurists, we know that in 2012 a series of cataclysmic forces will wreak havoc on our planet". It even details how elections have begun for the leader of the post-2102 world, offers survival kits and asks people to sign up to a lottery to be saved. In fact, the website is a vehicle for promoting 2012 — a disaster movie about the end of the world based on predictions in the Mayan calendar.
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